CBD Oil Website SEO Case Study
32,428 Organic Users in First 6 Months
Website:
We built this website from the ground up in order to capitalize on South Africa’s rising interest in Cannabis products – particularly CBD oil. We also created a less specialized cannabis site to capture a wider audience.
Date:
December 2018 – June 2019
Objective:
Create a popular, trust worthy website that ranks well for cannabis oil related keywords in South Africa.
Results:
Ranking consistently in the top 5 for competitive cannabis oil related keywords, the site is now one of South Africa’s most popular and reputable cannabis sites.
Services & Skills Used
Keyword Research
We analyse the website's keywords and see where its biggest opportunities lie
Link Check
We check the links and strength of the domain and decide how the link profile can be improved
Structure Audit
We analyze the website structure to make sure it's correct and helping SEO efforts
Performance Check
We evaluate the site's performance and establish ways in which it could be improved
Speed Anaysis
We check site speed and establish which optimizations need to be made in order to improve it
Targeting Anaysis
We check the targeting of the site's content, keywords, links, and strategy and provide insights and advice
Error Check
Our checks pick up any critical errors on the site that hinder its performance
Idea and Strategy
We generate ideas and insights, and brainstorm strategy
Campaign Results
32,428 Organic Users
in First 6 Months
The website attracted 32,428 users in its first 6 months.
127,965 Page Views
in First 6 Months
The website generated 127,965 page views in the first half-year after its launch.
727 Users
in a Single Day
The site saw over 700 users per day at the end of the first 6 month period.